Mister Softee Jingle Writer Passes Away
Mister Softee has been a staple of children's lives since the 60's. The man who penned the iconic jingle has passed away.
Les Waas from Philadelphia passed away on April 19th at the age of 94.
You either love the jingle or you hate the jingle...
I happen to love it. And I will still run outside to get a cone from the Mister Softee truck that comes through my neighborhood.
The New York Times wrote a nice article on Waas saying,
Mister Softee was established in Philadelphia in 1956. Now based in Runnemede, N.J., it is one of the country’s largest soft ice cream franchises, with more than 650 trucks plying 15 states; the company also operates in China.
Mr. Waas wrote the jingle in 1960 for Mister Softee’s radio advertisements. At the time, he could scarcely have realized that the jaunty genie he loosed on the region would refuse to go back in the bottle.
I think I will get a cone this weekend in honor of Les Waas, RIP.
Source: NY Times