First: Not my idea.

Second: There's a reason behind it.

You must see this video from Sweden! It reminds parents that they should be watching their kids - and not be scrolling on their cell phones.

Good thought, but is a ban necessary?

(If they ban cell phones, how are people going to hear Cat Country 107.3 on the beach, when they have the Cat Country 107.3 APP on their phones?)

Good Idea? Here's the video: