How To Overcome ‘Wine Fright’ On National Drink Wine Day

Have you ever been in the liquor store, made your way to the wine aisle, and ended up feeling overwhelmed, so you grabbed the first wine you recognized?

It's more common than you think. The condition is called 'wine fright'. Wine fright is the fear or anxiety one experiences when trying to choose a bottle of wine from the store.

A survey conducted by the ASDA supermarket chain reveals that 14% of people spend less than 10 seconds choosing a wine once they're on the aisle because they get 'wine fright' and grab the first bottle with a name they recognize.

Other findings show that whether it's because people like the taste of because it was the first bottle wine fright forced them to grab so now it's their "go-to", 33% of people always buy the same wine.

When it comes to the different types of wine, 39% of people can't tell you any more about wine past the topic of red or white. For those that can, the most popular red wines are Merlot, Cabernet Sauvignon and Shiraz while the top whites are Sauvignon Blanc, Pinot Grigio and Chardonnay.

The best way to avoid the overwhelming feeling of 'wine fright' is to, actually, start with dinner. Decide what you'll be eating for dinner, then do some research on which wine pairs best with that dish. Usually, you'll find not only which type of wine pairs best, but the best brands for that specific type of wine. If your meal goes best with a Malbec, there's sure to be some Malbecs listed as recommendations.

Choosing a wine to go with dinner should be fun, not stressful. If all else fails, know which type of wine you want and go with the label that appeals most to you. Most importantly, don't rush out of the store because you feel embarrassed for not knowing exactly what you want. Spoiler alert: nobody really does.

Source: Corporate.asda.com