New Coca-Cola Coffee Drink Hits South Jersey Shelves This Month
Coffee drinkers and soda lovers....UNITE!
Coca Cola has just announced their next concoction and it is a good one.
Introducing...Coca-Cola With Coffee, which is exactly what it sounds it is.
Coca Cola will be releasing 12-oz. cans of a drink that, according to their website, "fuses the familiar, authentic taste of Coca-Cola with the rich, luxurious flavor of 100% Brazilian coffee."
There will be three flavors available: Dark Blend, Vanilla and Caramel.
“This is a truly unique hybrid innovation that will pioneer a new category we’re calling refreshment coffee,” said Jaideep Kibe, vice president, Coca-Cola Trademark, Coca-Cola North America, who said the beverage is one of the company’s most successfully tested innovations in recent years.
The goal is to have these Coca Cola coffees out by January so people have a chance to try them and then hopefully, this will be your go-to coffee choice by the Summer time.
It is the perfect option. It is one of those drinks that will be ready to go...all you have to do is open and pour. Not to mention, it comes in a light, small can.
Personally....it sounds like the perfect choice to throw in your cooler to enjoy in the early morning at the beach if I do say so myself.
And according to the preliminary taste testing already done by Coca Cola, this drink is a home run.
“In preliminary consumer testing, more than 80% of consumers who tried Coca-Cola® With Coffee said they would buy it,” Kibe said. “And in presentations with several of our major retailers and grocery chains, our customers would take a sip and immediately ask, ‘When can we have this?’”
“People’s taste preferences and lifestyles are changing, so we’re evolving our portfolio to meet those needs,” said Javier Meza, chief marketing officer for The Coca-Cola Company’s sparkling beverage portfolio. “As a total beverage company, we are constantly listening to consumers and looking for ways to innovate and bring people more of the beverages they want.”
So....which flavor do you want to try first?
Take a look at Coca Cola's original announcement on their website.